Graphic, Corporate Identity

Riot Games Rebranding

I created the Riot Games Style Guide as a comprehensive guide to the company’s rebranding I chose. I redesigned the company logo, and this drove the whole guide. I kept the company’s color scheme of red, white and black as it was appropriate for the brand demographic. I used Adobe InDesign, Illustrator and Photoshop to create the guide. I accomplished this rebranding using mockups, high-resolution photography, and typography to show how the company’s assets should be used in for the company’s identity as well as advertising and merchandising.

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